Impact

Alliance 412 creates opportunities that allow Pitt student-athletes to engage with businesses and community partners in a mutually beneficial way.
Alliance 412 student-athletes Deslin Alexandre, Brandon Hill, and Calijah Kancey recently volunteered their time to serve lunch to families at the Ronald McDonald House in Pittsburgh. Alliance 412 created the partnership with Ronald McDonald House Charities, and managed all marketing, public relations, and event logistics.
Alliance 412 procured and created a social media campaign with SoFresh featuring Pitt football’s Calijah Kancey.
Alliance 412 created a partnership with Pittsburgh institution Primanti Bros to create a series of social media content featuring Pitt student-athletes like John Hugley and Nelly Cummings.
Contact Us
Alliance 412’s mission is to connect University of Pittsburgh student-athletes, local and national companies, charitable organizations, and the community to create lasting and sustainable relationships that impact and benefit all.
Alliance 412 is an independent, Limited Liability Company established to benefit University of Pittsburgh student-athletes. Alliance 412 is not affiliated with the University of Pittsburgh or University of Pittsburgh Athletics.